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This is the third time that Santander Bank Polska has received the Golden Bank award for the best multichannel services. Our cash loan and personal account ranked second and third, respectively, in the product categories of the Golden Banker ranking. The Bank’s social media channels also made it to the podium, in second place.
Warsaw, 23 April 2024.
The 2024 Golden Bank award is Santander Bank Polska’s third time being recognized in the most important category of the Golden Banker ranking. The survey was conducted by Minds & Roses and is published by Bankier.pl and Puls Biznesu. The Bank has topped the podium in the main category, quality of multi-channel services.
The third Golden Bank award is a huge honour for us. We have been among the leaders in the multi-channel service ranking invariably for six years now. It means that that the high quality of service has become a part of our DNA and is a guiding principle for all our endeavours. But we always strive to set the bar even higher. This year, we implemented a new strategy: We help you achieve more. It is based on three pillars: Total Experience, Total Digitalisation and Total Responsibility. They will help us focus even more on building the best experience for our customers and employees. We want to be the bank of first choice and to evoke positive emotions. Our ambitions are high, and our goals remain unchanged – to be the best open platform for financial services that operates in a responsible manner, trusted by loyal customers, employees, shareholders and local communities
The cash loan and personal account from Santander Bank Polska took the second and third place, respectively, in the ranking’s product categories. The Bank’s social media channels ranked second among the banks surveyed.
Using the mystery-client method, auditors evaluate the quality of customer service in all channels of contact – branches, online banking and mobile applications, and hotline. The analysis covers approach to customers, ability to identify customer needs and presentation of product/service offer – all these factors being considered with respect both to current and prospective customers.
The Golden Banker ranking (published by Bankier pl. and Puls Biznesu) has been providing a reliable assessment of the quality of services in the banking sector for many years now, recognising the best market practice and products that are tailored to the customers’ needs.
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