The final stage of the so-called 'soft landing' period gives way to a new cycle of interest rates where, although at different speeds, the central banks from the world's main monetary areas have begun to lower interest rates.

After a brief but intense period of the price of money rising, and with inflation gradually returning to target levels, the financial system is entering a new period of rate cuts. This episode of ‘Discovery’ addresses the macroeconomic context that marks the beginning of 2025 and how Santander is well prepared to face it.

Brazil has become a key laboratory for Santander, where technological innovation and financial inclusion progress hand in hand. From a dynamic, competitive financial system to projects like OneApp and Prospera, the country brings together strategies that are redefining banking, strengthening communities, and setting trends for the future worldwide.