Mexico is one of the economies with the greatest potential in Latin America. With a population exceeding 134 million, the country derives much of its growth from manufactured exports and its agricultural and agri-food sectors. Its manufacturing industry is becoming increasingly diversified, with electrical and electronic equipment playing an ever more prominent role, driven by the investment cycle in the United States and the opportunities created by digitalisation, data centres and Artificial Intelligence. This is complemented by Mexico’s strategically important position as a bridge between Europe, North America and South America, with the country playing an increasingly significant role in global supply chains.
With a fast-growing financial sector, Banco Santander holds a leading position in this market. The bank serves 22.2 million customers in the country and has a loan book of 49 billion euros. Santander has also made Mexican SMEs one of its key strategic priorities as part of its broader commitment to supporting the country’s economic development.
Mexico remains in a strong position thanks to its close ties with the United States and the opportunities it continues to offer as a manufacturing and export hub.
A powerful driver of regional development
Mexico is increasingly attracting investment from across the Americas while maintaining regional trade agreements that reinforce its position.
Key facts
Net interest income
Income
Underlying profit
Branches
RoTE
Loan portfolio
Net interest income
Income
Underlying profit
Branches
RoTE
Loan portfolio
Data as of June 2026
Santander broadens its offering for Mexican SMEs: from financing to value-added services
Banco Santander offers an innovative range of services that will play a key role in helping this segment unlock its full potential over the medium term.
Mexico: A promising mosaic composed of regional economic engines
Mexico has promising prospects for development, based on a number of factors unique to each of the country’s economic regions.
Getnet drives digital solutions for Mexican businesses amid rise in international tourism on the back of the football World Cup
The world's most anticipated sporting event of 2026 coincided with the arrival of nearly one million visitors to Mexico. This influx of new tourists has spurred many Mexico-based SMEs to digitalize in order to meet guests’ payment needs.
Tuiio: when microcredit transforms much more than a business
Tuiio, Santander Mexico’s financial inclusion programme, combines credit, financial education and digital channels to support microentrepreneurs and small businesses.
