Covid-19 brought everything in our daily lives to a halt. No more Friday nights after a hard week’s work asking ‘so, where are we going to watch the match?’, gone were the hugs to celebrate a goal. The world’s top sport has the power to positively impact our lives. This is what Banco Santander calls FootballCan.
After months of suspension, the world's most prestigious football competition is back, stronger than ever. The moment we were all waiting for has arrived. The Champions League is back at last.
Following the announcement by the UEFA Champions League, Juan Manuel Cendoya, vice chairman of Santander Spain and senior executive vice president of Communications, Corporate Marketing and Research, unveiled the global campaign and was eager to hear from our global ambassador, Ronaldo Nazário, who said, “the Champions League will fill the sporting void this summer with the world's best football. In a summer without any other major sporting events due to the pandemic, we will enjoy the excitement of the best championship in the world.”
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